Through a pioneering approach to performance and by treating gamers as athletes, the Astralis Performance Model is now the recognised lighthouse of the esports industry.
Astralis Group’s unique focus on building ‘performance-enhanced’ teams with mainstream appeal has seen the Astralis team thrive as the best Counter-Strike team in history. The strategic performance approach is a base value throughout the organization and is also the basis for developming League of Legends team Origen and our FIFA team Future FC.
All teams in Astralis Group are developed under same performance-, branding- and business- model reaching millions of fans globally through own channels and in earned mainstream media.
We’re building the sports and entertainment brands of the future!